Date: Mon, 31 Mar 2014 08:49:50 -0500 Message-ID: <CAOqvhe38ChMZ-3BxzwkWqMry7b2bZ831kVL7w=C+m=26M4aFGg@mail.gmail.com> Subject: PRESS RELEASE: Waupaca County tourism efforts highlight Iola-Scandinavia Chamber's Business After 5 event From: "onthelake2 tds.net" <onthelake2@tds.net>
*FOR IMMEDIATE RELEASE*
*Contact: Brenda Mazemke, Brenda.Mazemke@cwecoop.com
<Brenda.Mazemke@cwecoop.com>*
*I-S Chamber's "Business After 5" presentation on Waupaca County Tourism
efforts related to Iola-Scandinavia*
The Iola-Scandinavia Chamber of Commerce's next Business After 5 event will
be at Just Rusty's at Glacier Woods Golf Course on Cty J North on Tuesday,
April 15, with cocktails and hors d'ouvres starting at 5:30 p.m. The event
features a 6:30 p.m. presentation on Waupaca County tourism efforts. All
members and their associates are invited. Please RSVP by Friday, April 11,
to Brenda Mazemke at Brenda.Mazemke@cwecoop.com
The presenters are Mike Koles, Waupaca County UW-Extension Development
Educator, and David Thiel, Waupaca County Economic Development Corporation
(WCEDC) Executive Director.
For the past two years, Waupaca County and eight municipalities (the cities
of Clintonville, Manawa, Marion, New London, Waupaca & Weyauwega; villages
of Fremont & Iola) have participated in a three-year Department of Tourism
Grant Program.
More than $100,000 has been invested by the State of Wisconsin, Waupaca
County and the local municipalities in building state-of-art tools,
including a website with searchable map capabilities; business and tourism
attraction YouTube videos; social media; and television and Internet
advertising.
In 2014, the cable and Internet advertising campaign will be targeted at
the Milwaukee and Fox Valley markets during the second quarter of the
year. New tools being developed for 2014 include a mobile app for apple
and android formats, as well as the ability for businesses to create and
monitor downloadable coupons.
The presentation will provide a detailed overview of the website and
marketing campaign, as well as an explanation for how Iola and
Scandinavia's business sector can take advantage of these tools to attract
new customers.
For more information on the Chamber and this event, go to www.ischamber.com.
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